Solutions

SEO is the process of gaining traffic from the “free,” “organic,” “editorial,” or “natural” search results on search engines. The websites you see listed on Google, Bing, Yahoo, and others are considered to be the most relevant to your search query, according to that search engines crawlers. There is no payment required to get your website higher in search results (paid search ads are different, and SEO is not necessary for them) if you do the work yourself.

Having high quality content on your website will open up new avenues for traffic. Without having compelling content, your visitors won’t be willing to hit that Tweet or Share to Facebook button. Defining ‘compelling content’ becomes subjective, but it ends up having one purpose: to generate backlinks to your site.